At URW, Urban Planning is about envisioning the multi-year process that will transform our properties into multi-use, live-work-play neighborhoods.

We deal with large sites that require the creation of layered urban fabrics that will connect over time the new city blocks, the new open green areas to the surrounding communities. In the visioning phase, it is crucial to get the stakeholders input and quickly generate scenarios of different street networks, different uses, different phases of development in order to evaluate the best path forward.

Modelur integration with SketchUp, Excel and City’s GIS database accelerate this process and opens-up the ability to quickly understand and control the value created, the density and the cost of each scenarios.

Envisioning The Multi-year Process

I first came across Modelur when I was making the calculations for a redevelopment project in the center of Amsterdam. The common practice was to build a 3D model in Sketch-Up for the massing and subsequently to make the calculations in an Excel spreadsheet.

This became very stressful once we needed to compare multiple designs in a short period due to the time spent on doing the calculations as well as making sure they were accurate.

For us, Modelur has changed this part of the design process from being time-consuming and fraught with mistakes, to dynamic, accurate, and quick. By using Modelur, we’ve been able to channel the saved time back into our massing studies. This has improved the overall quality of our designs. We’ve come to call it the ‘Modelur effect.’

The Modelur Effect

Modelur significantly enhances two stages of our urban design workflow and outcome. First, when we are exploring conceptual design and need to understand the possibilities of a site and brief. Using Modelur, we can quickly evaluate different typologies, heights, and urban layouts by comparing what FAR and floor areas we are achieving with each concept.

Second, we highly appreciate Modelur’s real-time connection between design and urban parameters when we are finalizing design proposals. It allows us to fine-tune building volumes and features to get to desired urban qualities and quantities. Since we started using Modelur, we can work a lot faster and be more exact at the same time.

Quick Evaluation Of Site Potential